Artist Ideas: Hardwell (Jacob Sanderson)

Today in lesson we created a diagram which split our ideas up into more detail so that we can make a more informed decision on what song we will be doing for our music video. This is our diagram with the choices that me and Liam have come up with.

I wrote down the dance music ideas and have come up with the suggestion to do "Young Again" by Hardwell, this is because this song has good lyrics in it and sounds like a crossover genre where we could get some good ideas together to make a video.

This is an example of a poster for a Hardwell tour poster. It is a cartoon version of Hardwell with his name and tour dates and locations on. The colours and style used has made it look like there are strobe lights behind the artist which I thought was good because at live performances you expect to see a lot of lighting used so it all fits in with the genre of dance music.

This is an album cover for Hardwell, it features a picture of the artist and artist name but the background has a lot to do with space. This is in relevance to the names of the songs on this album such as "Spaceman" and "Apollo" which relate to the theme of space so this album is a representation of this.

This picture is taken from a live performance that Hardwell, this is the sort of image that the tour poster has taken inspiration from as this is the sort of view you would expect to see at any sort of DJ performance particularly in this genre.









This is the music video for "Apollo" by Hardwell, the video does not have much to do with the lyrics but I found that the video was very simple and there are parts of the video that relate to the theme of space which is where the video has relevance to the album that it is from.





This is a video from Hardwell's set at Tomorrowland 2014, this is the sort of environment that you would expect to see from this style of performance. It is a very loud genre that uses a lot of strobe lighting and pyrotechnics which makes it a very bright genre. In this video there are a lot of good examples of filming techniques such as crane shots, long shots, close ups, handheld, zoom in and zoom out.

Hardwell is a DJ from the Netherlands and was the number 1 DJ of 2013. He  found his love for music at the age of 8 and at age 13 began remixing popular songs at the time. He is currently a progressive house DJ and producer, he broke his way into this scene back in 2009 with his Bootleg remix of "Show Me Love vs Be". Since this he has produced his own material such as "Spaceman" and "Apollo" and made collaborations and toured with Tiesto. In his earlier years when he performed live, he was too young to get into the clubs where he played so he would have to be escorted by his parents. He is now 24 and often headlines major events around the world and is considered one of the world's best DJs.

Hardwell now hosts his own radio show which is now also a podcast which is aired every friday night called "Hardwell On Air". His music is sold online through iTunes and Beatport, however a lot of downloads are often free and he makes his living through ticket sales from live performances and festival appearances.